Fluid + Metamorphic = Etro Flux SS 26

A powerful presentation as the models walked fiercely down the catwalk considering it as one of my most favorite. It was the not only the music that brought motivation but the passion for the designs behind it all. One could tell it was driven to excel. Perhaps it was the designers one more presentation for the collection called Etro Flux. With trends that are alive today such as fringe, sheer, with lots of leather, ruffles and cuffed hemmed pants. Not to forget the Gitana and Spanish flamenco vibes. The Etro flux collection is defined as being metamorphic or as a story shaping itself. The Italian designer named Marco De Vincenzo is presently the Head of Leather Goods Design at Givenchy and creative designer at Etro from 2022-2026. The fashion show's music took you to another level it was presented on September 25, 2025. The fashion event started with music beautifully sang by La Nina LA NIÑA, KUKII - Tremm'. The collection described as using , "Fluid fabrics and nomadic-inspired layers anchor the collection’s painterly and transmutable soul." According to the online Spring Summer 26 ADV Campaign Etro Flux is defined as " A Fusion of Art and Nature":

The rhythmic pulse of life resounds in a dreamlike utopia, transforming ETRO’s iconic prints and textures into a living language of movement. True to the House’s enduring legacy of artistic dialogue, this campaign is born from a conversation between Creative Director Marco De Vincenzo and spatial artist David Curtis-Ring - a flux of expressive freedom within an otherworldly environment that is both organic and theatrical.

Tactile richness is set against a backdrop of dense tropical foliage and sun-dappled greenery, evoking a story of modern elegance and artisanal craftsmanship. The narrative follows a journey of ethereal, flowing silhouettes that mirror the surrounding flora, from tiered maxi dresses to earth-toned knits and jackets.

Yours Truly, Veronica Davis

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Etro Flux Women's Spring Summer 2026 #Etro #EtroSS26 #EtroFlux https://youtu.be/7KghE3PaidA